Born in Casablanca, Morocco, Sami Bey grew up in London, where the mix of
cultures greatly influenced him. He chose an artistic path and made a name for
himself in the late 2010s with his covers of North African classics. His
rendition of Cheb Khaled's "Bakhta" racked up tens of thousands of views, and
the singer saw the valorization of his native culture as a way of raising his
country's profile in England. The singer continues with Reda Taliani's "Va bene"
(2018) and Ahmed Wahbi's "3lach Tloumouni" (2019), before unveiling his own
personal compositions: "Khoudi 9albi" (2019) an...