US DJ and production duo the Chainsmokers had a surprise hit with the novelty
song "#Selfie" released in 2014. "#Selfie" was originally offered as a download
giveaway but its potential was spotted by Dim Mak Records who repackaged it and
streamed it through Republic Records. "#Selfie" sold over 60,000 copies,
debuting at number 55 on Billboard's Hot 100 chart and continued to sell well
during the ensuing weeks suggesting tfhe Chainsmokers had pitched the song, its
timing and its title perfectly for the intended audience. Subsequent recordings
by the duo displayed a more thoughtfu...